“Giants playing crazy golf in the centre of London, using the city as their golf course.” The one sentence pitch that had the team at JYG leaning forward in their seats. Our mission was to create a unique and shareable promo with the potential to go viral. It had to include golf. It had to include London, and it had to be crazy. The really fun part of this project was coming up actions for our giants to be doing on and around London. We shot plates of some of the most iconic streets and architecture in Central London. Then spent a day on a green screen set experimenting with loads of different props to create our giant effect.